Defining (and improving) event marketing

Event Marketing [e-vent mar-ket-ing] noun Developing and hosting an occasion or gathering as a means to promote a product or cause. Face-to-face promotional experiences between customers and companies. Creating or sponsoring an event that has a particular appeal to a market segment. The practice of sponsoring or staging physical events as a means of engaging… Read more »

The Wall That Heals

With Veteran’s Day this month, read and see more about The Wall That Heals, a half-scale replica of the Vietnam Veterans Memorial and mobile museum housed within a Featherlite specialty trailer. It’s an example of how an organization or company can engage with people ‘on the road’. In this case, it’s to remember and reflect… Read more »

Harris Leather mobile showroom trailer

One of our clients, Harris Leather and Silverworks, recently sent us some nice-looking photos of their Featherlite mobile showroom. The trailer looks great! Harris Leather makes western show equipment, so they take the trailer to many major equine events across the country.

Trailer slide-outs

Slide-outs often become a standard add-on to Featherlite specialty trailers. Featherlite slide-outs are easy to operate and provide up to 1,000 square feet of additional space to display products, kiosks and other items to engage customers. Featherlite’s exclusive slide-out design provides both convenience and reliability while assembling the display. Knowing time is valuable, Featherlite utilizes… Read more »